Add a Customer Interview
Samantha Hollon avatar
Written by Samantha Hollon
Updated over a week ago

You will be gathering evidence that will ultimately help validate or invalidate your Hypotheses. This can be in the form of customer discovery interviews or one of various other tests.
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โ€‹Due to variations in UI: For our academic users (LPG), please view the following instructions. Users of our innovation tool, please scroll to the bottom for the GLIDR example.

Academic:
By navigating to the + red button at the top right of your canvas, you can begin adding Customer Interviews by selecting Interview from the drop down menu.

The Activity tab is also where you will see other Customer Interviews that have already been added by team members. If you wish to view only Customer Interviews in your activity feed, select Evidence from the card type filter. Click Clear or unselect Evidence to return to viewing all activity.

In the same way as adding an Hypothesis, the Summary section provides a space to enter a customer discovery interview transcript and any other relevant information relevant to the evidence.

Once Customer Interviews have been added, it can be connected to Hypotheses, or vice-versa. The Connections tab will show you any existing connections between the Interviews, and you can also add or edit connections to Hypotheses.

Don't forget to rate your Evidence by assigning it a Trending Score (from Disconfirming to Confirming). This will start to indicate how your Ideas are performing, ultimately allowing you to validate or invalidate your Ideas, which may even result in a pivot.


GLIDR:

By navigating to the + red button at the top right of your canvas, you can begin adding Customer Interviews by selecting Evidence from the drop down menu then choosing Interview from the Evidence Type prompt:


The Activity feed is also where you will see other Customer Interviews that have already been added. If you wish to view only Customer Interviews in your activity feed, select Evidence from the card type filter. Click Clear or unselect Evidence to return to viewing all activity.

In the same way as adding an Idea, the Summary section provides a space to enter a customer discovery interview transcript and any other relevant information relevant to the evidence.

Once Customer Interviews have been added, it can be connected to Ideas, or vice-versa. The Connections tab will show you any existing connections between the Interviews, and you can also add or edit connections to Ideas.

Don't forget to rate your Evidence by assigning it a Trending Score (from Disconfirming to Confirming). This will start to indicate how your Ideas are performing, ultimately allowing you to validate or invalidate your Ideas, which may even result in a pivot.

You're well on your way to success with LaunchPad on GLIDR! We wish you the best of luck. Feel free to explore our Help Center for further information, or reach out to us directly by clicking the chat icon in the lower right-hand corner of your screen.

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